Cold Calling is Dead?
Cold Emailing is Dead?
Cold DMs are Dead?
SEO is Dead?
Does it justify the time spent against the results achieved?
Is it still viable to spend your resources this way?
IF all this is true, what’s the alternative?
Can everyone afford PPC or the cost of running a campaign on social media?
If you can afford PPC, hooray, I am happy for you.
But if you can’t, consider a few things before giving up:
Maybe you are using crappy data.
Absence of the king: “Content.”
Shitty campaign timing.
Maybe your product or offer just sucks?
Or, on top of it all, some influencer or marketer said on LinkedIn that it’s dead, so it must be dead. Right?
Cold marketing is not dead as long as businesses are using telephones and emails. It’s not going to die unless people can read each other’s minds or send offers telepathically. So:
Is it becoming hard? Definitely.
Do we need to change our approach? Yes.
Do we need to start spending money on data? Yes.
Do we have to use AI-based email tools or AI bots for calls? ASAP.
Do we need to stop using the excuse that cold marketing is dead? Yes, please!
And if you are looking for a great offshore team for cold marketing, DM me.